Hello everyone,
This is my first post and I figured we can talk about trending wine styles or even labels in your countries.
Im trying to broaden my knowledge of demand in different parts of the world.
In Greece there is a trend for cult producers in high-end restaurants but of course the high volume market would be rose provence-style wines and basic sauvignon blanc or similar fruity examples.
What about you?
Hello Konstantinos and welcome.
This is a fun question and I’ll chime in with anecdotal knowledge.
Here in South Korea, the wine market is centered around tax deals the government cut with partnering countries, so Chile and Argentina is strongly represented in kiosks and regular marts. Wine is a “new” thing and consumers are mostly uneducated. Cabernet Sauvignon is the most used variety I see here.
Besides this, natural wine was booming during COVID but has since imploded as I can hear from my contacts.
What’s next I have no idea — it’s a highly unpredictable market.