We’re flooded with tales of woe about winery and tasting room troubles but there are glimmers of hope. Resistance Wine’s tasting room in Ashland, OR has been open a couple years and is usually quite busy with special events, music, uniquely themed parties, and of course, wine & food. They were recently written up in USA Today for their use of AI in their marketing strategy: Rethinking the Wine Business: How Kirk Drake Infuses AI and Personality Into Resistance Wine Company’s Growth Strategy
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Rogue Valley making good wines at reasonable prices.
I don’t know anything about the winery, but to be fair that’s a paid advertisement. Note that it’s listed as “contributor content”.
Kind of a strange piece of content—I’m not sure how using AI to respond to customer comments is supposed to be a selling point for their wine.
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