Apparently some people are betting that the anti-alcohol trend will be a money maker.
For your consideration, this vintage-dated dealcoholized French sparkler. A mere $119.
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Sounds kinda like the wine anti-equivalent of Jolt Cola.
Non-alcoholic beers are amazing. In fact I don’t drink beer with alcohol anymore. I’ve found it difficult to replicate the same experience with wine.
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fify
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To be honest, if someone manages to get non-alcoholic wine to the level of the best non-alcoholic beers, then it is a game changer for me and probably a very good business overall.
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Full of singularity?
-Al
The good alcoholic beers taste 10x better than the crappy mass produced beers with alcohol.
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I first was put off by the idea that non alcoholic beer could cost more than regular beer…then I realized it was more work and cost to make it. But…still its only a couple bucks each. Its not for me but I’m sure there is a market for this. Every place I go to eat now has a mocktail menu and those are not cheap.
Hold My NA Beer…
This is a case of conspicuous abstention.
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As someone involved in a restaurant group, I’m all for the non-alcohol trend. The margins on “mock-tails” are phenomenal. Folks flock to a good bartender that makes great mock-tails as much as they flock to a good bartender that makes good regular cocktails. I guess no reason that can’t extend to wine, assuming the product itself is good.
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That certainly makes sense!
What do they use for alcohol free vodka, Evian?
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I live in Sweden and na beers/cocktails are a massive market here. The laws here are zero tolerance for drinking and driving, so the n/a options become a necessity. I still buy a fair amount of beer with alcohol, but we definitely go through the n/a options quicker.
If they are able to make great quality n/a wines, I’ll all for it. I’m a bit skeptical though. Lots of great sparkling teas and juices available though.
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i believe you, and i was just joking with you.
having moved to where i currently live in october, i recently told some friends (who work in f&b) lately that the lack of good beer here has helped me lose 10 pounds.
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Put this NA sparkler on your list at $200 and see if your customers are so enthusiastic.
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You mean $480
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shit like this is why people go out to eat less
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Sweden is not zero tolerance, 0.02.
Estonia is zero.
Might sound pedantic and it is, but as an anecdote, I was “detained” in Stockholm for having used mouthwash 10 minutes prior.
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The classic “if doing something is good, then doing it enormously more must be better” fallacy.
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Nobody goes to the mock-tail bar anymore. Its too crowded.
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