How NOT to make a video of tasting a wine

[Bruce_Leiser_owitz]

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I don’t think Gary V. has anything to worry about…

Bruce

[Theodore_Anderson]

I’ve always wished that Gary’s breathing was more audible…

[Peter_Cargasacchi]

He takes a sniff, then pronounces “good fruit”, takes another sniff, “good acidity.”

“Good acidity,” determined from sniffing? How do you percieve acidity from sniffing wine?

[Bruce_Leiser_owitz]

@Peter Cargasacchi

He takes a sniff, then pronounces “good fruit”, takes another sniff, “good acidity.”

“Good acidity,” determined from sniffing? How do you percieve acidity from sniffing wine?

Yes, that’s just one of the problems…

Bruce

[B_Buzzini]

Ahh…Pinot with Chili???

[Bruce_Leiser_owitz]

@B. Buzzini

Ahh…Pinot with Chili???

Yes, one of the more obvious problems, but it’s a video that keeps on giving…

Bruce

[ToddFrench]

@Peter Cargasacchi

He takes a sniff, then pronounces “good fruit”, takes another sniff, “good acidity.”

“Good acidity,” determined from sniffing? How do you percieve acidity from sniffing wine?

LOL! I was JUST coming to write that - I stopped as soon as I heard that.

[B_Buzzini]

I like the last tag:

“Winebuys: Beans and Bill are not good!”

[M_M_c_C_a_l_l]

@Peter Cargasacchi

He takes a sniff, then pronounces “good fruit”, takes another sniff, “good acidity.”

“Good acidity,” determined from sniffing? How do you percieve acidity from sniffing wine?

Considering the written note’s mention of “gentle acidity”, black raspberry, cedar, vanilla, yada yada, he must have meant something else entirely. The wine sounds flabtastic!

[Cris_Whetstone]

So wordy.

He did say it was a snow day so he’s probably been sipping something else for a while. Would love to see him and JZ produce something together.

[John_Morris]

“A lot of people ask me, ‘Bill, what kind of beans do you use in your chili?’”

[Bruce_Leiser_owitz]

@John Morris

“A lot of people ask me, ‘Bill, what kind of beans do you use in your chili?’”

Yes, for someone trying to sell wine, he DOES seem a lot more interested in talking about the chili, eh?

Bruce

[Tony_V_e_l_e_b_i_l]

Beyond the lip smacking and heavy breathing…they never reveal where the wine is from do they? The “shelf talker” lists its origin as USA.

[Berry_Crawford]

Wow, that was total fail on almost every level

[Bruce_Leiser_owitz]

@Tony V e l e b i l

Beyond the lip smacking and heavy breathing…they never reveal where the wine is from do they? The “shelf talker” lists its origin as USA.

Well, and back to the video, he briefly holds the bottle up to the camera (before he picks it up, the shot is composed so you can’t even see most of the bottle). When you do see the label ever so briefly, the bottle is such a small % of the screen that it is, for all intents and purposes, a generic prop.

Speaking of which, look again at what is in the frame. The frame is DOMINATED by the faux Medieval tapestry of winemaking. And then the guy is surrounded by pictures (of his family, I assume). The frame is so busy with other stuff that the bottle he’s trying to sell you gets completely lost…Just pathetic…

Bruce

[GregT]

I wanted to like it. The wine did seem to be an afterthought tho.

[Steve_Manzi]

All he needs is a guitar and a black helicopter.

[ToddFrench]

@GregT

I wanted to like it. The wine did seem to be an afterthought tho.

The dude can SMELL acid. He needs to keep eating chili.

[Tony_V_e_l_e_b_i_l]

If he could smell the acid, then there would have to have been such a large addition of tartaric the wine would taste worse than a sour skittle…

[Richard_Jennings]

One can smell volatile acidity.

Leese-Fitch is a Sebastiani label, and the wines are sourced from anywhere in California. No wonder he was more focused on his beanless chili than the wine.