This is from a publication from Wine Australia using data from IWSR. It was only as recent as the late 80s that Australia saw the last vine pull scheme. Let’s hope for the same recovery that we saw in the industry in the 90s.
I must say that I knew global consumption was declining, but not to this extent!
“IWSR forecasts that global wine consumption will decrease by a total of 8 per cent over the next five years. This equates to a total reduction of approximately 1.5 billion litres of wine. Two-thirds of this reduction is forecast to be in commercial wines (i.e. those that retail for less than US$10 or equivalent in other currencies). If the IWSR forecasts eventuate, then the global wine market will have shrunk by 20 per cent over the decade. The total loss in wine consumption would be more than four times the size of Australia’s annual wine production volume.”