Hi All, back at the Difara’s pizza dinner, I brought up to @ToddFrench that I think it might be an interesting idea to have a Berserker Day Dinner. He and I have discussed a few ideas, but ultimately I think the only way it will work is with the input of everyone here on WB to see if there even is interest in putting together such a dinner (or several).
To explore this idea and see if a berserker day dinner is viable requires several polls for input as there are numerous logistics to work out. So I really appreciate you participating in as many polls below.
Poll 1: Do you like the idea of a berserker day wine dinner?
- Yes
- No
- Doesn’t matter to me because I wouldn’t attend
- Maybe - I’ll leave a comment below
Poll 2: If yes, where would you like to see this take place? (multiple choice if you think there should be several dinners at the same time so more people can go, or if you’d fly out to the location that is chosen)
- New York
- LA
- San Fran
- Miami
- Atlanta
- Chicago
- Other - my comment is below
Poll 3: If you were interested in going, at what price point would you be comfortable paying? Select the highest price you would be willing to pay (price includes: food, wine, gratuity, tax, logistics etc…)
- $100
- $200
- $300
- $400
- $500 to $1000
Poll 4: What kind of wine would you like to see served?
- Wines from wineries that participate in berserker day
- Wines curated by Todd or the dinners host that fit the price point accordingly
Poll 5: Would you travel to participate in this dinner if you purchased a ticket?
- Yes
- No
- Maybe - my response is posted below
One of the important details that are critical to iron out is regarding when the dinner will take place. If the goal is to have the dinner on berserker day, or within the same week, then tickets would need to be sold prior to berserker day. Some people may want it hosted on berserker day so it feels special, but that could interfere with your ability to purchase products during BD, so maybe the dinner is hosted the same week as BD? The alternative is for tickets to be sold on berserker day, but then the dinner would take place a few weeks later.
Poll 6: When should the BD dinner be hosted?
- Hosted on BD - tickets sold prior to BD
- Hosted same week as BD - tickets sold prior to BD
- Hosted a few weeks after BD - tickets sold on BD
- I am happy with any of the above 3 options
The number of guests is also important to consider. A curated dinner for 10-12 people may be an intimate way to meet and enjoy wine with your fellow WB’s, but it also means there are very few tickets. The dinner could also be handled more casually, similarly to the DiFara’s dinner. We would have 20-30 people who rent out a small restaurant or bar for a few hours and enjoy wine and food more casually, just mingling with everyone else.
Poll 7: Which type of dinner is more appealing to you?
- Group no larger than 10-12
- Large 20-30 person casual wine dinner
- I am happy with either option
What about a value added proposition? Should we include a winemaker, master of wine, or master somm? I hosted a dinner last year focused on the Domaine de la Cote wine because I was inspired by the Somm 3 documentary. I had gotten in contact with Dustin Wilson, one of the stars of the 3 somm documentaries and he attended the dinner. His attendance was a HUGE draw for the event. It was fun to have him speak about his participation in the Somm documentaries, and blind tasting.
Poll 8: Would you like to have a guest speaker at the dinner i.e. a winemaker or master somm?
- No guest speakers
- Doesn’t matter
- Yes, a guest speaker would be a fun value add
Thanks for reading my long post, and frankly there are still some logistics that would need to be ironed out that I have not included here because I do not have the answer so I am very open to hearing input and everyone’s thoughts. One of the biggest questions I have is how to handle ticket allocation. If the concept of BD is extremely popular, only having 12 tickets or 30 max could be frustrating. Are the tickets first come first serve? Which means they can be sold out in seconds. Is it a lottery system for those that are interested? Or is the ticket included if you donate money to some charity? I don’t know the answer to this question. Plus, if there is a lot of interest in several major cities, like the ones listed in poll #2, maybe we host several dinners on the same day all with the same theme. This way many more people can participate across the country and then share their tasting notes. (potentially 50-100 people in theory could participate if we did several locations)
We have a lot of time between now and the next BD, so I am hoping the WB hivemind can help us answer these questions and see if there is a real desire for a BD themed wine dinner.