what will make you buy the wine/producer you never heard about?
High points in wine publications
Advertising
Recommendation of trusted retailer
Recommendations of wine board members
Curiosity
Wine Tastings (your own palate)
I don’t buy wines I never heard about
0voters
I buy whatever Cab Pobega tells me to, and whatever wine Bowman tells me to. Usually buy whatever wine Liotta doesnt like and any Tex raves about.
I own a lot of shitty wine.
You familiar with the Pobega guarantee?
Will buy any reco’d wine from said purchaser a: if said purchaser bought on pobega’s reco, and b: for the usual 30% discounted price
+1 - I’ve learned more about new wineries from the wine boards that from any wine publication. I’m thankful because I have a lot of good wine, but I’m also pissed because I have too much good wine.
I bought from ratings only when I first started drinking, and have regretted 80% of those purchases. I learn the styles of forum members in what they prefer, and base my purchasing decisions on their notes and/or recommendations - and have rarely been disappointed. I know, for example, not to chase down Pobega’s recommendations, or Jay Hack’s, as they like ‘wines with flavor’, or, inky, black, fruit-filled, syrup wines. As much as I love those guys, my current palate does not align with theirs, but the huge number of notes from them on these forums allows me to easily determine that our palates may not align, and I can accurately judge from that. It’s an invaluable resource, really.
A great example is Lewelling. I bought my allocation of Lewelling in 2005 based SOLELY on the recommendations of forum members - a near universal recommendation. I tried my first one recently and it blew me away, so I loaded up on the 2007’s and will with 2008. Another is Rivers Marie - again, strong recommendations across the board, and I have not been disappointed.
For French and Italians, I have a tendency to take recommendations for those as well, as sampling them on release is very difficult - think of '04 Barolo or '05 Bordeaux - tannic, concentrated, and not exactly integrated, but phenomenal quality. I don’t have the palate to determine that terribly accurately, but I can take what I perceive along with the notes and opinions of others I trust in this community, and make smart decisions!
Tastings are great, but like Todd said, with some Barolo and Bordeaux that is impossible, so I use the board’s recomendation. The boards haven’t steered me wrong too much, what with Carlisle, Rhys, Rivers-Marie, Schrader and a host of others turning out to be fantastic when I never heard of them in the first place. So to answer you question, it’s tastings and board reccomendations for me.
I have bought a few wines off of high scores. Obviously they are not perfect, but it is a fun experiment. e.g. Charles Smith just received a 100 in WE with it’s Royal City Syrah; I ordered one to give it a try. Ratings from publications are also a nice introduction to wineries of which I have never heard. Trust me, I don’t try them all… probably not even 1% of them, but once in a while I give them a shot.
recommendations by board members
This is a great one. Especially when it comes to Bordeauxs (somewhat newer to me), I trust wine boards a lot.
curiosity
I think we all have to be on this one in some fashion. I try different varieties because of curiosity (e.g. Alsatian whites, CdPs, Sonoma Coast Pinot, etc.), and quite often I am buying from producers that I have never heard of.
my own palate
Wine tasting is always a great way to discover new producers.
quit hijacking Serge’s thread. Yoni, you are in big trouble
back to the topic~
I’ve bought wines from tasting notes or comments on this and the other BB that I was not familar with previously and there have been very few that I’ve been disappointed in.
depends on the producer - i.e. allocation list only, direct to consumer only, large retail distribution, etc.
if it’s allocation list only i will probably be more inclined to listen to the opinions and read TNs of those who have access to the wine, instead of just looking at the scores.
if it’s a direct to consumer only outlet, then i’ll factor in pricing and wine club options. for example, a buddy of mine - Eric Keating from Keating Wines - is just starting his own project and has implemented an interesting club option where if you are one of the first 100 to join, your pricing is “locked in” for the duration of the membership. further, a number of direct to consumer wineries are offering deep discounts on 6 - 12 bottle purchases, which makes taking a chance on a wine i’ve never tried a bit less stressful.
if it’s a large retail distribution, then price is going to be the main factor for the purchase.
Its very rare that i could taste something like that but certainly, that would count. Actually, the same for trusted retailer (as opposed to a retailer on this BB). That pretty much leaves this BB of friends (and yes I do have some not on wine BB’s) as my source.
Of course, now that I have met Berto, I can only assume he will be opening many of those high priced wines so I can try some of those Bowman and Pobega recs.