Lots of conversations about how to make wine more accessible with smaller alternatives.
I’m not a huge fan of premade mixed drinks, but our minor league baseball park carries these which I always thought was kind of genius. (And they aren’t bad either but too sweet typically of course)
I’d forgotten about them until I ran across it in the grocery this weekend.
Seems to me something like this might be perfect for single serve wines. This one is 1/2 bottle but I would like to see a 250 ml sold as a single serving, yet enough for 2 people to sample something new.
Yes you can use the opening like a straw or just pour it out. Would make a great solution for sporting, hiking, beach ect ect where glass isn’t an option. At a restaurant/bar it stands up like a bottle and has a good face for winery branding.
Shipping these dozens at a time across the country would be a breeze.
What do you think?
These are relatively inexpensive as well $7 so packaging/bottling must be pretty reasonable.
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Cans seem like a better solution to me. Same (lack of) ageability, but recyclable and stackable. I just had a rose out of a 250ml can a couple days ago and thought that was a pretty slick packaging for that particular wine.
I don’t mind the can solution but for a wider range (higher end) of wines I wonder if it differentiates itself from beer and seltzer’s ect for them to make the leap?
I’d think something like this with more of a front and back profile would suite the typical wine format more than the 360 degree can profile?
Winemakers here have said they are cynical of taint, even though I think all cans are lined?
These packs are so flexible transportable anywhere.
If they’d make a 750 or even 3l maybe create a one time buy device that sits in the fridge and and you just invert the pack into it with a tap regardless of the size chosen?
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Just remember that all of these alternative packages have a much shorter shelf life than glass bottles. Boxed wines are awesome as long as you drink them within 6-12 months . . .
Cheers
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Really?
Six months seems awfully short. Is oxygen a problem with these types of packs?
IPA beer can last 3 weeks in a bottle or can but that’s the beer problem not the container, because an age worthy example can last 20 years.
The discussion has never been around wines meant to age though. I’m imaging producers would love to get their wines into young people’s hands to try and then follow up with a traditional bottle to possibly age.
This takes away the box as well. So maybe gets away from that stigma of cheap. I’m quite sure you could even sharpen this package up…make the spout nicer ect.
I am already a consumer of quality boxed wines. Linne Calodo being some of the better ones.
They are not in the same category as bottled wines. They are meant for on demand by the glass consumption over a short time frame. LC got into the game to service restaurants in Hawaii were recycling is an issue. They recommend consuming all boxes within 6 months and any open box within two weeks.
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In speaking to a few high end producers, 6-12 months is max. Some may already be putting ‘enjoy by’ dates on them - or they will be shortly. The bags only create an anti-oxidative state for so long . . .
Cheers
How long does a by the glass establishment look to hold onto bottles?
I would think again it comes down to pricing. Can you price these to move?
If not then there is no sense.
But they also aren’t at immediate risk of opening one higher end bottle, selling only one glass and taking a loss on the rest. Worse yet they keep it open on the counter and sell it the next few days as an oxidized mess.
They can buy a few and sell them one by one over 6 months or a year, take no losses and not turn people off.
You are looking at these for restaurants, etc - whereas I am looking at them for consumer usage at home.
Again, they are a great idea - but folks just need to open them sooner rather than later. That’s all . . .
Cheers
