Explain how a wine goes from 208 btls in stock to 16 in one day

I’d been keeping an eye on the pre arrival 07 Costanti Brunello for the past 4 months at K&L. It had only moved from from a 220 btl starting point to 208 yesterday (pre - arrival) over past 4 months. Apparently, it came into stock today ( I had checked yesterday still 208). I checked tonight again just to see if any had moved or if it had arrived and there were only 16 btls left! Wow!!! I grabed my 4 btls quick. How did that many people get tunned into its arrival and buy almost 200 btls in one day?

Do you think you were the only one watching this particular wine? Be happy you weren’t shut-out after waiting for it to be in stock before pulling the trigger!

208 bottles is NOT a lot of wine (less then 18 cases). This is a wine that many folks will by cases of.

For a large store with multiple locations and a huge web presence I would be shocked it they had more than that left.

They probably didn’t get the quantity they were expecting…and adjusted the number.

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Some one is trying to corner the Costanti market, like the Hunt Brothers did silver back in the day! [basic-smile.gif]

I can explain how it went from 208 to 204 but have no idea how it went from 204 to 16.

This does sound plausible as it hadn’t been moving much at all on pre-arrival. Maybe they backed off on thier final buy or had thier allocation lowered as you suggest? CT doesn’t show much activity for recent purchases, which may support your theory.

If Justin Bieber can sell out huge concerts in less than 2 minutes…

[berserker.gif]

Yes, and it’s only my theory because nothing else makes much sense.

Email from the store ou missed?

My experience with such on-line figures does not instill much confidence in retailers’ inventory systems. They often don’t square with reality.

Victor posted a Winehunter about it?

[rofl.gif]

I think I’m with Roberto on this one…In thirty years ITB, working at small stand-alone stores as well as larger shops, I’ve more than once (and seen it done dozens of times by others, as well) sold 10-20 cases of sought-after wines in 1-2 days easily using just phone and fax, never mind internet and world-wide presence as a consequence thereof (as K&L has). It’s really not that hard to do, truly, if you know your customers and keep in regular communication with them. Something as good and as high profile as 07 Costanti, it’s lucky they didn’t blow it all out in a matter of minutes with internet purchasing even if they had all they expected to get.

Looks like KL just reloaded on that wine. Click on the coming soon tab and add to waiting list.