Do I really need this $400 a bottle wine? Or, to put it another way, why should I bemoan the industry problems when they charge so much for rotted grape juice?

In case of this producer, the multi million dollar “cave”, top notch vineyard consultant and winemaker etc. I bet their cost is way over 100/btl.

Whether its worth it is a different question. LPB gave a very high score for what its worth.

It for sure is worth 20/btl. I wouldnt pay anywhere near $300.

I dont care if they claim its a $1000 wine, I wouldnt pay anywhere near that. But I bet the QPR is off the scale at $20.

How do wineries (or grape growers) price for the cost of the land? If the land is rented or there are Loans or mortgages it’s obvious but where the land is freehold what is the usual practice?

If it would be a purely financial decision it would be the opportunity cost of the value. I bet a lot of these arent run purely based on a P/L statemrnt.

Not what I was thinking about when I wrote the OP, but the price structure of some “famous” vineyards that shall remain nameless but have the word “Beckstoffer” in their name (and perhaps others) may have a HUGE effect on the final price. I have been told second or third hand (no direct knowledge) that two factors drive up the final price. First, the grape price is set at a very high level per bottle and, second, if the MSRP on the bottle is less than a threshhold established by the vineyard owner, the price of the grapes INCREASES!

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I have no idea if this is still accurate, because the article is 10 years old. But I presume this is what you are alluding to with respect to Beckstoffer.

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I know I’m in the minority but this was one of the reasons I dropped Saxum.
Loved the wines since 2003-11? but when they built the caves and started really increasing prices I was out.
Those beautiful caves did nothing for me and at that time you couldn’t even visit…

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Back vintages of Penultimate can be found for under half of the current release price. It’s a good wine and the primary Promontory bottling is one of the best Cali cabs, but the pricing model will surely catch up at some point. The market clearly doesn’t support it at current levels.

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The estate fruit wine must be way better than the regular wine! (I received the same offer).

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I kinda get 10x the pleasure knowing he has the balls to make them in the current market. And let’s not overlook his weirdo white blends.

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Hey, weirdo wines is the way to go. Find a way to differentiate yourself. Go team Tercero!

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@larry_schaffer flagging for customer endorsement addition to website!

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Obligatory Mitch Hedberg joke:

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I would think a winery that was actually able to successfully charge $300 per bottle would create a second label for $100 (e.g.)

Feels like a black friday scam where the original price is grossly embellished to make the sales price feel like a deal

“If it seems too good to be true…”

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Larry, that’s only one of the questions. Is it really $300? Is it all $300 wine? Is it blended from multiple barrels from different vineyards with a small amount of bronco wine added? There are lots of questions. None of them can be answered But when you buy wine like that, you do so because you like to drink a lot of wine not because you like answers.

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By definition, you do not know what you are drinking. That’s why you’re paying $20.

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To me, it is pretty simple. If the resulting wine is of such high quality that you think “I have to have it” buy it. If you feel sorry for the owner because it costs him so much to make the wine but the wine is not as good as say Mount Eden Cabernet at around $100, don’t buy it.

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There has been a lot of dN releases where the producer was well known.
So no, not quite by definition. And again, I dont look at the QPR comparing it to the supposed retail, I look at it as absolute quality for the price I paid, and at that, those wines are often superior.

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But but but … one of the lots is “confirmed” as Diamond Creek.
There’s zero to lead anyone to that conclusion. The power of suggestion is strong in 80% of the releases.

Well known and what’s just accepted by a group think project is entirely different.

To be clear, I buy plenty. I just don’t think most any of it is what the thread on it thinks it is. Doesn’t mean it’s not decent value for Tuesday pizza.

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