100 Points by Robert Parker

[M_A_T_T_H_A_R_T_L_E_Y]

@John D. Zuccarino

@ecoley

John, Oprah is not a good example here. Oprah’s magazine is published by Hearst. She spends $0 on it and has reaped 10’s of millions. Makes (or made) a lot for Hearst, too.

Not the mag the network … Lol… Just saying when you go into different businesses the learning curve is expensive ,it took very deep pockets to make it … I think he will be fine and this mag works… It’s so retro and in a weird way his brand is retro … So now in vogue …

Cheers!!!

Lay off the sauce…

[A.Altman]

Wow, this isn’t a mock thread.

Mind = blown.

[Ken_V]

A little more info in this Wine Searcher article:

http://www.wine-searcher.com/m/2014/03/parker-launches-luxury-lifestyle-mag

[Ron_Kramer]

@Ken V

A little more info in this Wine Searcher article:

http://www.wine-searcher.com/m/2014/03/parker-launches-luxury-lifestyle-mag

I had originally thought RP got $10M but it seems he got $15M

http://www.wine-searcher.com/m/2012/12/parker-sells-wine-advocate-stake-for-15-million

[Larry_P]

@Ken V

A little more info in this Wine Searcher article:

http://www.wine-searcher.com/m/2014/03/parker-launches-luxury-lifestyle-mag

Hmmm…

The Wine Advocate (TWA) publication has signed a deal with publishers Hubert Burda Media to publish the new international lifestyle magazine > for “high net-worth individuals and corporate leaders”, which will be called 100 Points by Robert Parker.
…
It appears that the new quarterly’s remit will go well beyond wine into articles and reviews of other “lifestyle products, services and experiences”. It will, of course, cover wine but “will not comment on, critique or evaluate wines”
…
“The shape and form of TWA will remain an independent vehicle, providing … unbiased reports and tasting notes,” Lim said.

So this mag isn’t being bankrolled by Parker, but by the investors which bought TWA, and will therefore be “independent” of TWA in that, it will be printed on a different kind of paper?

[Jim_V_a_n_P_e_l_t]

@Scott G r u n e r

I’ll wait for the mobile app. Should only be about 10+ years out.

Corrected;)

Seriously though, this idea makes little if any sense to me. It would be an uphill battle to displace, say Conde Naste or Andrew Harper, even Fodors and Frommers, for destination reviews. That’s just the first example off the top of my head. But I guess there are some folks who rely on the Robb Report for their info re: high-end cars, watches, etc. The parallel between the RR and RP would be writers with only modest expertise in the subject matter compared to experts in the field. So who knows. I guess stranger things have happened!

[ToddFrench]

Magazines are funded by advertisers, not subscribers…

[Nancy_Dolce]

@Todd F r e n c h

Magazines are funded by advertisers, not subscribers…

Advertisers only fund magazines if they know they will be rewarded generously by purchases from the subscribers.

[jcoley3]

@Nancy Dolce

@Todd F r e n c h

Magazines are funded by advertisers, not subscribers…

Advertisers only fund magazines if they know they will be rewarded generously by purchases from the subscribers.

And subscribers only buy magazines if they think they are getting great content.

Oops.

Has anyone ever relied on Parker or the Wine Advocate for anything except wine suggestions and Bryan Flannery beef? I’m not sure who thinks the world is waiting for the lifestyle suggestions of an aging wine critic in fading health, but God knows they should never, ever put a photo of RMP in his current state in the magazine if they want to sell copy. That may make me sound like a d–k, but it’s the simple truth. If he’s the end result of the 100 point lifestyle, I will be satisfied with the 89+ points life and not looking like a minor cast member from Lost years before I should.

[Eric_LeVine]

Reporting is so sloppy. http://www.wine-searcher.com/m/2014/03/parker-launches-luxury-lifestyle-mag

@Wine-Searcher

The magazine launch has been pushed back to June when it will be unveiled in London at a series of promotional events hosted by Parker, his first visit to London in nearly a quarter of a century.

One need only look on Facebook (I am not telling you where) to find evidence that Bob was in London in 2008.

[Nancy_Dolce]

Launching on D-Day.

[Jim_V_a_n_P_e_l_t]

@Todd F r e n c h

Magazines are funded by advertisers, not subscribers…

Yes but…advertisers follow and pay for subscribers/viewers…and I struggle to figure out who’s going to subscribe to or view this new venture.

[Brady_Daniels]

@Larry P

So this mag isn’t being bankrolled by Parker, but by the investors which bought TWA, and will therefore be “independent” of TWA in that, it will be printed on a different kind of paper?

Actually, it seems likely that Hubert Burda Media are bankrolling this. According to Wikipedia:

Today, it is among Europe’s largest publishers and leading consumer-internet companies. Burda is headquartered in Offenburg and Munich and employs close to 10,000 people globally.

I suspect they are bigger than say, Shanken Communications, or CurtCo Robb Media. Fascinating, and maybe not quite as chuckle-worthy as some here think.

[ToddFrench]

@Eric LeVine

Reporting is so sloppy. http://www.wine-searcher.com/m/2014/03/parker-launches-luxury-lifestyle-mag

@Wine-Searcher

The magazine launch has been pushed back to June when it will be unveiled in London at a series of promotional events hosted by Parker, his first visit to London in nearly a quarter of a century.

One need only look on Facebook (I am not telling you where) to find evidence that Bob was in London in 2008.

Then we can put all this together and determine that the magazine is launching on MyWines time, thus the first issue is 2033.

[Roberto_Rogness]

John Ritchie @jfritchie

I hope you all subscribe to my new magazine, “65 Points.” It will be aimed at low-net-worth individuals that like Mac and Cheese.

Randy Bowman, come on down!

[Larry_Stein]

I’m 93 points on 100 Points.

[Roberto_Rogness]

LA times on this:

Wine critic Robert M. Parker Jr. to launch a lifestyle magazine for the...

[Peter_Kleban]

@Roberto Rogness

LA times on this:

Wine critic Robert M. Parker Jr. to launch a lifestyle magazine for the mega-rich

That article links to this one which has a nice quote from an RMP rant on eBob:

And then he went on to write regarding wine bloggers: “Few … make a living from their sites, largely because many of them are 1) lazy, 2) have narrow agendas, 3) offer little in the way of content and substance, 4) appear to be constantly whining about the failure to monetize their sites, or 5) are the antitheses of consumer advocates.” He called them “false prophets of doom” and the low-alcohol movement “essentially a phony anti-California, anti-New World movement by Eurocentric, self-proclaimed purists.”

Robert Parker goes toe-to-toe with his critics

(as if we needed more proof of his attitude)

[ToddFrench]

@Peter Kleban

@Roberto Rogness

LA times on this:

Wine critic Robert M. Parker Jr. to launch a lifestyle magazine for the mega-rich

That article links to this one which has a nice quote from an RMP rant on eBob:

And then he went on to write regarding wine bloggers: “Few … make a living from their sites, largely because many of them are 1) lazy, 2) have narrow agendas, 3) offer little in the way of content and substance, 4) appear to be constantly whining about the failure to monetize their sites, or 5) are the antitheses of consumer advocates.” He called them “false prophets of doom” and the low-alcohol movement “essentially a phony anti-California, anti-New World movement by Eurocentric, self-proclaimed purists.”

Robert Parker goes toe-to-toe with his critics

(as if we needed more proof of his attitude)

Thus my new signature is born…

[Larry_P]

Todd, man, constantly whining doesn’t help either.